The Brikl Blog

For vendors
who are serious
about building.

Practical advice on running a WhatsApp business in Nigeria. Loans, grants, bookkeeping, pricing and the things nobody else tells you.

Funding

How to Apply for TEF 2026 as a WhatsApp Vendor

The Tony Elumelu Foundation opens applications annually. Most vendors fail not because their business isn't good — but because their documentation isn't right. Here's exactly what to prepare.

March 15, 202612 min readFunding
Finance

Why Your WhatsApp Business Has No Financial History

And what to do about it starting today.

March 10, 202610 min read
Pricing

How to Price Your Products on WhatsApp Without Guessing

A simple framework for clothes, shoes, gadgets and food vendors.

March 5, 202611 min read
Funding

NIRSAL Microfinance: What They Actually Need From You

We spoke to people who got approved. Here's what made the difference.

February 28, 202613 min read
Finance

The 5 Things Every Vendor Forgets to Track on WhatsApp

Most vendors track revenue. Almost nobody tracks these five things that matter more.

February 20, 202610 min read
Operations

How to Follow Up on Unpaid Quotes Without Losing the Relationship

The exact messages we've seen work for Nigerian vendors. Polite but effective.

February 12, 20268 min read
Compliance

WhatsApp Business Compliance 2026: New Rules That Affect You

New policy changes, AI monitoring, violations, and compliance checklist.

February 5, 20269 min read
Operations

Smart Inventory Management: The 80/20 Rule Every Vendor Should Know

Preventing overselling, managing dead stock, and strategic inventory decisions.

January 28, 202610 min read
Growth

When to Scale Beyond WhatsApp: Instagram Shop vs Website vs Marketplace

Strategic decisions on when and how to expand your business.

January 15, 202611 min read
Finance

Do You Need to Pay Tax as a WhatsApp Vendor? Complete 2026 Guide

Why tax registration helps, types of registration, and tax vs opportunity cost math.

January 8, 202612 min read